Super Simple Websites Sponsors the Service Innovation Award at The Class Business Awards 2026

There’s something I see again and again in this sector.

Brilliant class-based business owners.
Incredible delivery.
Fully booked sessions.

And a website that hasn’t been touched in three years.

Or worse… one that was started, half-built, and quietly abandoned somewhere between Canva graphics and YouTube tutorials.

That’s why I’m so excited to announce that Super Simple Websites are sponsoring the Service Innovation Award at The Class Business Awards 2026.

Because service innovation doesn’t always look flashy.

Sometimes, it looks like making things simpler.

Bridging the Gap for Small Businesses

Super Simple Websites is a Glasgow-based web design agency built specifically for small businesses, enterprises and charities across the UK.

And I love this about them – they were created to bridge the gap.

For years, small businesses have had two choices:

• Spend a fortune with a big agency and get more functionality than they’ll ever use
• Or try to DIY everything and lose evenings, weekends and sanity

Super Simple Websites created a third option.

Affordable, fixed-fee websites that look brilliant, work properly, and can actually be managed by the business owner without needing a tech degree.

Every project starts with a simple, friendly chat. No jargon. No overwhelm. Just clarity.

From there, they build a homepage draft so clients can see the vision before the rest of the site is created. Then regular check-ins until it’s time to hit that big shiny “Go Live” button.

It’s thoughtful. Structured. Human.

And that’s innovation.

Your Website Is Not “Just a Website”

In our recent podcast conversation, Claudia Kirkwood, founder of Super Simple Websites, talked about what she calls the “Frankenstein website.”

You know the one.

Built quickly to get something live.
Never quite finished.
Missing bits.
Outgrown but ignored.

The issue isn’t ability.

It’s time.

And for class-based business owners, time is the one thing you don’t have.

Your website isn’t a digital placeholder. It’s part of the customer journey.

Parents are browsing late at night.
Customers want to book quickly.
Confusion leads to drop-off.

If someone lands on your site and can’t instantly see what you offer, who it’s for and what to do next, you’re making it harder than it needs to be for them to say yes.

As Claudia explained, your website should act like a reception desk. Clear. Helpful. Calm. Guiding people exactly where they need to go.

That’s service innovation in action.

Why Service Innovation Matters

The Service Innovation Award isn’t about who uses the fanciest tech.

It’s about who removes friction.

Who simplifies the experience.

Who makes life easier for customers and for themselves.

Super Simple Websites live that.

From fixed-fee packages to monthly “core care” support, from handover packs with simple guides to one single point of contact for everything website-related, their entire model is built around reducing stress.

And that’s what so many class-based businesses need.

Clarity over chaos.
Process over panic.
Systems over guesswork.

In Claudia’s words:

“Super excited to be sponsoring the Service Innovation Award category! If there’s one thing we know SME’s are exceptional at, it’s coming up with innovative ways to better service their customers. Looking forward to seeing and meeting some of the exceptional businesses solving problems every day with their innovative approaches.”

That says it all.

Built for Small Businesses Doing Big Things

With nearly 10 years under their belt and hundreds of UK SMEs supported, Super Simple Websites have worked across industries, from start-ups to charities to family businesses.

But what never changes is their admiration for the small businesses up and down the UK doing amazing work every single day.

That’s exactly the spirit of The Class Business Awards.

We’re not here to celebrate noise.

We’re here to celebrate businesses that work.

Super Simple Websites, thank you for backing the Service Innovation Award and for championing thoughtful, practical innovation in this sector.

If your website is sitting on your to-do list and quietly draining your energy, this conversation is one you need to watch.

👉 Watch the full interview with Claudia Kirkwood on The Class Business YouTube Channel here.